BLU Blu

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Blu (codename BLU), which calls itself "Blu is love, Blu is life" and features a cute blue monster as its avatar, originated as a community joke combining cute memes with the story of Real-World Assets (RWA). It was mentioned by Blubird and Forbes, and quickly became a hot topic after its debut at the MEXC IKO. Its highlight is its blending of community culture, exchange exposure, and RWA narratives into a steaming meme. The community is both enthusiastic about the "moon rush" and concerned about "scamming the leeks." Market discussion is focused on whether it can attract institutional traffic, but this also comes with high volatility and speculative risks. Don't be fooled by the memes; while enjoying the show, recognize the risks.